Wiifm = What’s in it for me?
Posted in Rants on Aug 20th, 2008 No Comments »
What is WIIFM? Its has nothing to do with Nintendo Wii, it has everything to do with marketing strategies. WIIFM Marketing is a strategy that is user centered. It is all about YOU, the most important element of the marketing plan. Satisfy the end user. Give the end-user and experience that they enjoy and they [...]
