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Paul Bradshaw of the Online Journalism Blog created this Slideshare presentation for his students. He is a Senior Lecturer in Online Journalism, Magazines and New Media at Birmingham City University’s (UK) School of Media. and intends to share his lessons online. As a Web Marketing Strategist and Instructor at Georgian College in Barrie, Ontario, I […]

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Building a community conversation is a monumental challenge for an academic institution in higher education.
Facebook, MySpace, LinkedIn as social networking hubs are thriving and ever evolving in the most verbose way.
Twitter says more with less. In the Twitter world, a 140 character message is the vehicle. Twitter reminds you of the […]

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What is WIIFM?
Its has nothing to do with Nintendo Wii, it has everything to do with marketing strategies.
WIIFM Marketing is a strategy that is user centered. It is all about YOU, the most important element of the marketing plan. Satisfy the end user. Give the end-user and experience that they […]

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MSN lays it all out…this video is informative and funny.
Times have changed in advertising and it is becoming increasingly difficult to demand attention. MSN has donw a great job in illustrating the current state of the Advertiser/Consumer relationship.

Enjoy!
I would like to thank Dale Doughty for such an amazing and informative presentation. You can see […]

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A stunning visually appealing presentation based on the best-selling book, The Brand Gap.
Marty Neumeier is President at Neutron LLC in San Francisco and a branding genius. This presentation is a perfectly crafted educational tool to teach branding and best practices. Whether you are a student or a professional marketer, this presentation will […]

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